The Betsy Restored
BLT Steak Heads to South Beach
The Betsy hotel is a majestic presence, a fact confirmed nightly by people out for an evening stroll who pause to admire the unique façade and then ascend the stairs for drinks or dinner at BLT Steak.
Designed in the early 1940s by L. Murray Dixon, and the lone remaining example of Georgian architecture on South Beach's Ocean Drive, Betsy has been completely reconditioned over the past two years by the design team of Pedersoli and Santoro working with the firm of Beilinson-Gomez. The space is stylish but not trendy, a modern classic that is unforgettably cool, refined, and friendly, giving way to a hospitality experience that seamlessly bridges past and present.
The Renewed Betsy Hotel is an Inviting Sanctuary Realizing a vision for excellence rooted
in the continuity of enduring tradition, light filters floor to ceiling through windows into an exquisite lobby, inviting restaurant and hotel visitors to relax and talk about things that matter. Potted palms create a unique tropical-colonial ambience. Vestibules and stairways reveal the work of artists with a world view. The renewed Betsy hotel is an inviting sanctuary with 63 guest suites, each adorned in a palette of whites accented by rich, dark wood and touches of grass green, coral red, lilac, and ochre; intuitive room amenities abound.
Eco-friendly bookmarks imprinted with the words of great poets are gifted each evening to visitors, who can purchase books from Betsy room libraries on departure. Just up an easy
flight of stairs, accented by a breathtaking white sail positioned to impact exposure to elements, a rooftop solarium offers sweeping ocean views.
Betsy's Legacy is Rooted in Events and Experiences that Shaped Our Nation Proud to serve as military barracks for soldiers during World War II, Betsy's legacy is rooted in events and experiences that have shaped our nation. In the 1960s, Jackie Gleason chose South Beach as a location for his weekly series, broadcasting a black-and-white version of Ocean Drive. Ten years later, Betsy hosted Gloria Steinem and the National Organization for Women during the 1972 Democratic Convention. In the 1980s, South Beach was revealed in living color as a backdrop for myriad episodes of Miami Vice, revealing an Art Deco oasis and inspiring new appreciation for the area. The 1980s also witnessed Calvin Klein on location, followed by a multitude of fashion and entertainment projects, including the movie Scarface. A 1996 release of The Birdcage opened with a scene of South Beach. In the same year, designation by the National Register of Historic Places protected properties like The Betsy Ross Hotel from destruction, and served as the primer on canvas from which can emerge a completely restored and refined hospitality icon, The Betsy Hotel, and culinary partner, BLT Steak.

